Cisco BW Call Center Standard to Premium Upgrade | Contact Center — BWNAK9-60-CC7911=

Raise the bar on contact center performance with the Cisco BW Call Center Standard to Premium Upgrade. This entitlement is designed for organizations that have outgrown baseline call center functionality and need a richer operational toolkit for handling demand, improving agent workflow, and maintaining service quality under pressure. Premium call center capabilities matter when every missed transfer, delayed response, or inefficient queue decision affects customer experience. This upgrade helps align the platform with more demanding service models, giving IT and operations teams a cleaner path to expand capability without a full platform change. It is a practical way to extend the value of an existing Cisco deployment while preserving the investment already made in infrastructure and user training. For procurement teams, the value is straightforward: targeted capability expansion, not unnecessary replacement. For administrators, it means a more capable call center environment that can support higher expectations from supervisors, agents, and end users. For the business, it means better control over how calls are handled when volume rises and service levels matter most. Ideal For Upgrading an existing Cisco call center deployment to a richer feature tier Supporting a service desk that needs stronger call handling controls Extending contact center capability without replacing the current platform Standardizing premium call center entitlements across a managed environment Why This Product 1 Adds premium capability without a platform replacement 2 Targets existing Cisco BW call center environments 3 Fits organizations that need stronger service control 4 Uses an upgrade license model for procurement clarity